Founder Yanika is passionate about all things hair and beauty. She launched her hair tools to the public in late 2018 after spending several years prototyping. She has since won multiple awards, secured multiple patents, featured on Dragon's Den (securing a deal with Sara Davies) and her product has been named "the most comfortable heatless hair curler" by The Independent, amongst others.

The Flower Curl® is a patented heatless hair curler uniquely designed to curl your hair with ease without compromising on comfort. Coated in vegan satin material the Flower Curl® protects hair from damage whilst gently creating heatless curls that take longer to drop.

The Waver Bun® is a patented heatless hair tool uniquely designed to replace messy buns and tight updo's without causing tension to your roots and with the added benefit of achieving heatless waves once removed.