CODE VLM Volumising Lengthening Mascara - Water-Resistant & Gentle for Sensitive Eyes

2026-04-21T12:30:40+01:00

Price: 24.00

It won’t make you feel like Angelina Jolie. It won’t get you that pay rise or get you on the next rung of the ladder, and it won’t change the patriarchy. You can do all that by yourself. CODE VLM is just a mascara, but it’s the only one you’ll ever need.

Meet CODE VLM - your new everyday mascara that's honestly brilliant at what it does. This volumising lengthening mascara won't promise you the world, but it will give you gorgeous, natural-looking lashes that last all day.

Our water-resistant mascara is perfect for real life - whether you're having a lovely catch-up with friends, working out, or just getting on with your day. It's clump-free, smudge-proof, and gentle enough for sensitive eyes and contact lens wearers.

If you've got sparse lashes, short lashes, or you're just after a reliable mascara you can trust every single day, you've found your match.

Why you will love it:

Full bristle brush with different length bristles - grabs every single lash for beautiful definition and natural volume

Buildable formula - go from natural daytime look to gorgeous evening drama

Cruelty-free and vegan - beauty with a conscience, always

Lash-loving ingredients - enriched with vitamins and waxes to encourage healthy lash growth

Generous 12ml size - brilliant value that lasts ages

Smart wiper technology - perfect amount of product every time, no clumps, promise!

Water-resistant formula - perfect for long-wearing results without the heaviness of waterproof

Easy removal - comes off beautifully with your usual water cleanser

This lengthening mascara beauty product is loved by many makeup artists.

Read the reviews, try it, you won't be disappointed.

Now available in:

BLACK: A stunning glossy black that lets you go soft with a lighter coat or build it up for a bold, dramatic finish.

BLUE: A rich, dark blue that’s softer than black, adding a gorgeous hint of blue that pops beautifully in the light and flatters all eye colours.

BROWN: A deep, warm, elegant brown that’s perfect for a more natural look—softer than black but still striking, complementing every eye colour beautifully.

Pick your perfect shade and make your lashes shine!